Wolla: Building Trust Through Design for a Global Audience

Wolla is an innovative software startup based in Irvine, specializing in providing a secure, encrypted email service. To expand their reach and attract a global customer base, I was tasked with developing a cohesive visual identity that communicated trust, security, and professionalism.

The challenge was to create a universal color palette and brand imagery that resonated with users worldwide. With this in mind, I crafted a logo that embodies reliability and confidentiality, and a color scheme that evokes a sense of security and clarity. I also designed a user-friendly website GUI that not only enhances the user experience but reinforces Wolla’s core values of protection and privacy.

The result is a strong, consistent brand identity that reflects Wolla’s commitment to providing safe, encrypted email communication for people everywhere.